Rob Stepp is President of Creative Kitchens, Inc with three locations in Southern West Virginia.
Rob has been in the kitchen industry his entire life. A Past President of the Bath and Kitchen Business Group (BKBG), Rob followed in the footsteps of his father Bob Stepp whom founded Creative Kitchens in 1959.
Rob took the helm as president after his father’s retirement in 1999 growing sales from 2.5M to more than 9M in 2008.
Rob loves the kitchen and bath industry and fondly admits, “I have never held another job outside of the kitchen and bath industry, never wanted to, and wouldn’t know how!”
Time is Money
An Easy Button to Reduce the Sales Cycle
Rob Stepp learned several extremely valuable lessons when he moved his Charleston, WV Creative Kitchens showroom. In the process, he developed a successful methodology that makes his customers’ lives easier and purchase decisions faster.
He will explain how your showrooms can be used to reduce the sales cycle by replacing vignettes, multiple tile displayers and manufacturer’s selling centers with a design studio approach sharing collections of colors, textures, styles, and themes.
This new approach has reduced the average number of client visits from five or six to two or three and, has reduce the average (in showroom) appointment time by nearly 30%. Thus, freeing more time for designers to design and sales professionals to sell while simultaneously taking much of the stress from the client when they are deciding to buy.