Craig Deimler
Facilitator, Remodelers Advantage
Craig Deimler
Facilitator, Remodelers Advantage
I started in the industry at 12, working at my father's PA company as a laborer, then carpenter, and lead carpenter. In 1994, I led sales/design earning CGR & CAPS. I became CEO in 2008 and later a Remodelers Advantage facilitator. In 2019, I shifted to exterior design/sales in the DC Metro.
Session: Selling to Different Types of Leads
Selling to Different Types of Leads
- 9:00 am
- September 19, 2025
Not all leads are created equal—and neither should your sales approach be. In this session, you’ll explore how the source of a lead influences their expectations, decision-making process, and buying behavior.Â
Learn how to identify key differences between leads from referrals, online inquiries, paid ads, and other channels, and discover strategies to tailor your sales process accordingly.Â
By adapting your approach to match the mindset of each lead, you’ll increase conversions, build stronger relationships, and close more deals with confidence.
What You'll Learn
- How to keep all clients from different lead sources in your sales system but make them feel like they are in control.
- Creating urgency in uncertain times.